TARGET AUDIENCE: Enterprise, SMB, Professionals - Tech-Focused Millennials - Advanced Users - Mobile Travelers WHO NEEDS THINKPAD X1 Carbon 1.   Enterprises and SMB’s who want a single, powerful device that is easily portable and delivers a full PC experience in any work environment. 2.   Professionals who need to be productive all day long, wherever they are – in the office, at home or on-the-go. 3.   Business professionals who refuse to sacrifice power for versatility, and want the ability to handle business tasks wherever they are. 4.   People who require a totally versatile mobile device with the flexibility to work anywhere